日本語

Company Information Our Mission, Vision, and Values

  1. HOME
  2. Company Information
  3. Our Mission, Vision, and Values

MISSION

We work together to responsibly
share wild Alaska seafood with the world.

  • “Wild Alaska seafood” reminds us of where we began and who we are at our core: a fishing company anchored in the icy waters of Alaska with the privilege of sharing the many health and environmental benefits of wild-caught Alaska seafood products.

  • “With the world” speaks to Trident being a global company with operations, customers and impact around the world. Our lens is always to behave inclusively and with the greater good in mind.

  • Once people choose us, together we “share” the efforts and rewards of our collaboration.　There are no winners or losers, we are in this together.

  • “We work together” means treating all stakeholders as partners. We know people have many options for where and how to spend their time, talents, effort, and money – and we want to earn the right to be their partner of choice.

  • Acting “responsibly” sets everyone up for success today and in the future. We cannot be sustainable—meaning we cannot serve our stakeholders in the long term—unless we behave responsibly in everything we do.

VISION

We Make People’s Lives Better.

“We” is used throughout. It reinforces our stakeholder model approach that this is a collective effort. We are in this together.
“Make” is a statement of intent. It is an action-oriented commitment to being actively and intentionally engaged in driving change and creating impact. People have always been the key ingredient that makes Trident special. “People’s lives” applies to all stakeholders. We will always humanize issues and take the best approach for as many people as possible. Ultimately, to fulfill our Vision and make people’s lives “better,” we must operate responsibly, doing more with less and leaving things better than we found them—for this generation and the next.

VALUE

  • We Care for Each Other

    We demonstrate awareness and consideration for the wellbeing of others.

  • We Pursue Excellence

    We set high standards and hold ourselves accountable for achieving those standards. We never stop looking for ways to improve.

  • We Do the Right Thing

    We do what we say we will do, and we do what is right, always.

Company